Privacy Policy

Last updated: February 2025

Atkinsons Coaches of Ripon (“we”, “us”, “our”) is committed to protecting your privacy. This policy explains how we collect, use, and protect your personal data when you use our website or our coach and minibus hire services.

1. Who We Are

We are Atkinsons Coaches of Ripon. Our address is The Laurels, Kirkby Malzeard, Ripon, North Yorkshire, HG4 3SH. You can contact us at admin@atkinsonsofripon.co.uk or 01765 650043.

2. Data We Collect

We may collect:

• Contact and enquiry data: name, email address, phone number, and message content when you use our contact form or get in touch by email or phone.
• Booking and hire data: names, contact details, journey details, and other information necessary to provide coach or minibus hire, contract work, or school transport.
• Technical data: IP address, browser type, and how you use our website (e.g. pages visited), where collected by our hosting or analytics.

3. How We Use Your Data

We use your data to:

• Respond to enquiries and provide quotes.
• Manage bookings and provide our coach hire and transport services.
• Comply with legal or regulatory obligations (e.g. records for transport or contract work).
• Improve our website and services where we use technical or usage data.

We do not sell your personal data to third parties.

4. Legal Basis

We process your data on the basis of: (a) your consent where you have given it (e.g. when you submit the contact form); (b) performance of a contract where we are providing hire or transport services; and (c) our legitimate interests in running our business and communicating with you, where appropriate.

5. Sharing Your Data

We may share your data with:

• Service providers who help us run our business (e.g. website hosting, email delivery).
• Authorities or regulators when required by law.

We require such parties to keep your data secure and use it only for the purposes we specify.

6. How Long We Keep Your Data

We keep enquiry and booking data for as long as needed to deal with your request, fulfil the contract, and meet legal or accounting requirements. After that, we delete or anonymise data where possible.

7. Your Rights

Under UK data protection law you have the right to:

• Access the personal data we hold about you.
• Request correction of inaccurate data.
• Request erasure of your data in certain circumstances.
• Object to or restrict certain processing.
• Data portability where applicable.

To exercise these rights, contact us at admin@atkinsonsofripon.co.uk. You also have the right to complain to the Information Commissioner’s Office (ICO): ico.org.uk.

8. Security

We take reasonable steps to protect your data from loss, misuse, and unauthorised access. Data sent over the internet cannot be guaranteed fully secure; you provide it at your own risk.

9. Cookies

Our website may use essential cookies for operation and, where we use them, analytics cookies to understand how the site is used. You can control cookie preferences via your browser settings.

10. Third-Party Links

Our website may link to other sites (e.g. Google Maps). We are not responsible for their privacy practices. Please read their privacy policies.

11. Changes to This Policy

We may update this privacy policy from time to time. The latest version will be on this page with an updated “Last updated” date.

12. Contact

For any questions about this privacy policy or your personal data, please contact us at admin@atkinsonsofripon.co.uk or 01765 650043.